WhatKeepsYouAwake.tv
This is the podcast that dives deep into the minds of small business owners and operators—the dreamers, doers, and risk-takers shaping our communities. Each week, we sit down with the incredible people behind local businesses to explore two powerful questions: 1) What keeps you awake at night? 2) Why sign up for these “sleepless nights?”
Episodes
Monday Nov 03, 2025
Monday Nov 03, 2025
In this episode of What Keeps You Awake.TV, host David Hooser sits down with Andres Vargas, founder of Strength Cave and co-founder of Studio Vargas. From overcoming personal health challenges to building a remote coaching business and diving into real estate investing with his spouse, Andres shares how he turned passion into scalable ventures, balanced multiple enterprises, and adapted to changing markets.
🎯 Inside This Episode:• Transformation journey: losing 120 lbs without fad diets, building a foundation in exercise science, and turning personal success into a coaching business• Strength Cave: moving from in-person to remote coaching, one-on-one training with video feedback, and growing a loyal client base• Entrepreneurial lessons: starting small, managing multiple projects, and balancing work, health, and family life• Real estate venture: co-founding Studio Vargas, focusing on traditional sales, fix & flips, rentals, and design/construction• Market insights: navigating Phoenix real estate, including supply-demand shifts, interest rate changes, and investment strategies for different buyer/renter markets• Side hustle to core: maintaining the fitness business while scaling into real estate and investment opportunities• Mindset & balance: lessons on discipline, lifestyle, and staying motivated while managing multiple ventures• Client-first approach: how Andres differentiates from the traditional realtor, focusing on relationships over flashy marketing• What’s next: continuing to grow Studio Vargas, exploring real estate partnerships, and supporting investors who want to participate without daily project management
📌 Learn more: [Strength Cave] | [Studio Vargas]🔔 Subscribe to What Keeps You Awake.TV for more entrepreneurial insights and real stories of business transformation.📣 Drop a comment: What’s one passion project you’ve turned (or want to turn) into a business—and what’s your next step?
🔑 Hashtags:#AndresVargas #StrengthCave #StudioVargas #EntrepreneurLife #FitnessJourney #RealEstateInvesting #PhoenixRealEstate #WorkLifeBalance #FixAndFlip #WhatKeepsYouAwakeTV
Monday Oct 27, 2025
Monday Oct 27, 2025
In this episode of What Keeps You Awake.tv, host David Hooser sits down with JP Middleton, founder of Gym Members Now and accomplished AI agency owner. JP shares how he went from being a security guard making $15/hour to building a multi–six figure monthly business serving national fitness franchises like Anytime Fitness, Pure Barre, and Burn Boot Camp. This conversation covers: JP’s journey from his mom’s basement to building a $200K/month agency How AI and automation are transforming marketing for gyms and service businesses The importance of sales process, retention, and referrals for long-term growth Why success starts with changing your habits, mindset, and environment Key lessons for aspiring entrepreneurs on resilience, focus, and consistency 👉 If you’re looking for inspiration, practical strategies, or motivation to finally take the leap into entrepreneurship, this episode will show you what’s possible. Don’t forget to subscribe, review, and share to support more stories like this! #Entrepreneurship #StartupLife #AIforBusiness #FitnessBusiness #GymOwners #DigitalMarketing #BusinessGrowth #MindsetMatters #SmallBusiness #WhatKeepsYouAwake
Monday Oct 20, 2025
Monday Oct 20, 2025
Is the housing market finally tilting toward buyers? In this episode, Las Vegas real estate pro Trang Hooser breaks down what falling rates mean for buyers and sellers, why “marry the house, date the rate” still applies, and how her full-appraisal cash offer program helps empty nesters downsize without showings, repairs, or rush move-outs. What you’ll learn How softening mortgage rates are shifting leverage toward buyers—and what sellers must adjust now Pricing reality vs. “last year’s comps,” and why mindset lags the market “Marry the house, date the rate”: buy the right home now, refinance later Trang’s cash-at-appraisal option for downsizers (flexible move-out windows up to ~90 days) Listing prep that sells: quick-turn make-ready, “wow” features, and targeted luxury marketing Typical timelines: 10–15 day cash closes, ~30–40 days with financing Vegas vs. Scottsdale: neighborhoods, lifestyle, and why Summerlin is hot Lender selection tips and how to avoid mid-escrow financing surprises About our guest Trang Hooser is a top-producing Las Vegas Realtor® (8+ years) serving buyers, sellers, and investors— with deep expertise in Summerlin, luxury listings, and strategic downsizing solutions. Work with Trang Want a pricing review, a market-value cash offer, or a strategic sale plan? Connect with Trang here: [add your preferred link/email/phone] Listen & support If you enjoyed the episode, please like, subscribe, and leave a review—it helps more entrepreneurs find the show! #RealEstate #LasVegasRealEstate #HousingMarket #BuyersMarket #InterestRates #MarryTheHouseDateTheRate #Downsizing #EmptyNest #CashOffer #Summerlin #LuxuryRealEstate #HomeSellingTips #HomeBuyingTips #NevadaRealEstate
Monday Oct 13, 2025
Monday Oct 13, 2025
In this episode of What Keeps You Awake, host David Hooser sits down with Las Vegas–based real estate pro Trang Hooser to unpack the real Las Vegas lifestyle beyond the Strip—and how she built a thriving business after a decade owning salons as a single mom. Trang shares what truly keeps agents up at night (clients who skip the plan!), why process + transparency make or break deals, and candid stories—from relocating families cross-state to navigating a sale through sudden life events. You’ll get a locals-only tour of Summerlin (trails, pools, community centers, Red Rock access), how it stacks up to Scottsdale/Phoenix, and smart reasons people move to Vegas: no state income tax, strong dining/entertainment, newer housing, and AC-everywhere convenience. We also hit Henderson, Southern Highlands, Centennial Hills, and high-rise options on/near the Strip. Highlights Trang’s pivot: salon owner → realtor, and how business ownership created family time (school drop-offs, practices) Why sellers/buyers need a plan (and how she keeps stress down + deals on track) Client case study: rental → first home → family growth → multiple buys & a multigenerational move Managing a complex sale across states after a sudden passing—communication, probate docs, timelines Summerlin 101: master-planned amenities, resident ID access, trails, pools, new “Summerlin West” growth Vegas vs. Scottsdale: pricing, architecture, heat/humidity, everyday lifestyle Who Vegas fits: remote workers, tax-sensitive earners, second-home seekers, foodies & show lovers Work with Trang 📍 Based in Las Vegas (Summerlin focus; serves all LV + Henderson) 🌐 Website: TrangHooser.com 📞 702-324-2063 ✉️ trang@tranghooser.com (Referrals available for Arizona and nationwide.) If you enjoyed this conversation, please like, subscribe, drop a review, and share with an entrepreneur or future LV local! #LasVegasRealEstate #Summerlin #HendersonNV #MoveToVegas #ScottsdaleVsLasVegas #VegasLifestyle #HomeBuyingTips #RealEstateAgent #NoStateIncomeTax #Relocation #LuxuryRealEstate #HighRiseLiving #RedRockCanyon #CentennialHills #SouthernHighlands
Monday Oct 06, 2025
Art Bejarano on Entrepreneurship, Fire Yourself, and Building Cogen LLC
Monday Oct 06, 2025
Monday Oct 06, 2025
In this episode of What Keeps You Awake.tv, host David Hooser sits down with Art Bejarano, CEO of Integrity Engineering and Design Solutions and founder of Cogen LLC. Art shares his 24-year entrepreneurial journey, from launching IEDS cold turkey with little money to securing contracts with major aerospace and defense companies. He explains how resilience, adaptability, and networking helped him scale through challenges like the 2008 recession and delayed client payments. Now, Art is pioneering a new venture: Cogen LLC, a platform designed to connect engineers and companies faster, cheaper, and smarter — streamlining project staffing with an AI-enabled, skills-based matching system. He also dives into his new book, Fire Yourself: A Simple Way to Self-Direct Your Career, a blueprint for employees ready to transition into entrepreneurship. From mindset shifts to billing rates to balancing family values, Art provides actionable advice for anyone considering being their own boss. 👉 Whether you’re a small business owner, aspiring entrepreneur, or tech professional, this conversation offers insights into growth, innovation, and the future of work. Don’t forget to subscribe, review, and share to support more conversations like this! #ArtBejarano #Entrepreneurship #StartupLife #FireYourself #CogenLLC #WhatKeepsYouAwake #SmallBusiness #AIinBusiness #AerospaceEngineering #BusinessGrowth #Leadership
Monday Sep 29, 2025
Allan Draper on Pack Your Lunch: The Real Sacrifices of Entrepreneurship
Monday Sep 29, 2025
Monday Sep 29, 2025
In this episode of What Keeps You Awake.tv, host David Hooser welcomes back Allan Draper — serial entrepreneur, investor, business coach, and now author of Pack Your Lunch. Allan shares the real story behind entrepreneurship, revealing the sacrifices, risks, and hard truths that don’t show up on Instagram highlight reels. His new book distills over a decade of business experience into lessons about prioritization, endurance, and making the right sacrifices without losing what matters most. You’ll discover: Why risk is less scary than regret The 13 sacrifices every entrepreneur must face How to prioritize family, health, and values while building a business Why success requires preparation — or as Allan puts it, “packing your lunch” What he’s working on next: the 10 laws of wealth-building 👉 Whether you’re a first-time founder or a seasoned business owner, this conversation offers a candid look at what it really takes to succeed. Don’t forget to subscribe, review, and share to support more inspiring conversations! #Entrepreneurship #StartupLife #AllanDraper #PackYourLunch #BusinessGrowth #MindsetMatters #WhatKeepsYouAwake #SmallBusiness #BusinessCoach #RiskVsRegret
Monday Sep 22, 2025
Allan Draper on Risk, Sacrifice & Building 20+ Businesses
Monday Sep 22, 2025
Monday Sep 22, 2025
In this episode of What Keeps You Awake.tv, host David Hooser welcomes Allan Draper — serial entrepreneur, investor, business coach, and author of the new book Pack Your Lunch. Allan has founded more than 20 companies across multiple industries, including Proof Pest Control and Lizard SEM, a digital marketing agency. From practicing law at one of the largest firms in the U.S. to building multi-million-dollar ventures, Allan shares his unfiltered perspective on the real cost of entrepreneurship. You’ll discover: Why endurance matters more than excitement in business The 13 sacrifices entrepreneurs must make to succeed (from his book Pack Your Lunch) How he scaled Proof Pest Control into a multi-state operation Why risk is less scary than regret for anyone chasing their dreams The importance of defining your non-negotiables in life and business 👉 If you’re an aspiring entrepreneur or a seasoned business owner, this episode will inspire you to think bigger, endure longer, and pursue success without sacrificing what matters most. Don’t forget to subscribe, share, and leave a review to support more stories like this! #Entrepreneurship #BusinessGrowth #StartupLife #AllanDraper #WhatKeepsYouAwake #PackYourLunch #MindsetMatters #BusinessCoach #HomeServices #RiskVsRegret
Monday Sep 15, 2025
Monday Sep 15, 2025
In this special episode of What Keeps You Awake.TV, host David Hooser welcomes U.S. Congressman David Schweikert — Arizona’s representative for the 1st Congressional District — for a candid conversation on business, policy, and the future of entrepreneurship in America.
🔥 Inside This Episode:• Why small businesses remain the true engine of the U.S. economy• The demographic shifts shaping America’s workforce and economy• How regulation and bureaucracy can crush or empower entrepreneurs• The role of technology and AI in leveling the playing field for SMBs• Policy insights: productivity, tax incentives, and what needs fixing in healthcare• Why Arizona’s entrepreneurial ecosystem is poised for growth — and what challenges lie ahead
Congressman Schweikert also shares his personal entrepreneurial journey, lessons from navigating business cycles, and what local founders can do to thrive in a rapidly changing economy.
📌 Key Takeaway: Small businesses and entrepreneurs aren’t just vital — they’re essential to solving the problems of tomorrow.
🔔 Subscribe to What Keeps You Awake.TV for more real conversations with leaders shaping the future.📣 Drop a comment: What’s the biggest policy or regulatory hurdle holding back your business?
🔑 Hashtags:#DavidSchweikert #Entrepreneurship #ArizonaBusiness #SmallBusiness #BusinessGrowth #Leadership #Policy #EconomicDevelopment #AI #Innovation #WhatKeepsYouAwakeTV
Monday Sep 08, 2025
Monday Sep 08, 2025
What does it take to survive — and thrive — in business for over 15 years? In this episode of What Keeps You Awake.tv, host David Hooser sits down with Jason Turnquist, CEO & Co-Founder of Firesite, an award-winning web and app development company in Tempe, Arizona. Jason shares his journey from launching Firesite during the 2009 financial crisis to navigating today’s challenges of tariffs, AI disruption, and evolving customer expectations. Jason discusses: Why cash flow management is the #1 issue that keeps entrepreneurs up at night The evolution from basic websites to apps, Shopify ecosystems, and AI solutions His new venture, ProPlaintiff.ai, an AI tool transforming the legal industry The balance between automation and the human touch in customer service His top lessons for aspiring founders: focus on profit over revenue, embrace innovation, and build lean, resilient teams If you’re an entrepreneur, startup founder, or simply passionate about how technology is reshaping small business, this conversation will give you the insights and encouragement you need to push forward. 👉 Don’t forget to subscribe, share, and leave a review to support more inspiring founder stories! #Entrepreneurship #StartupLife #BusinessGrowth #AIforBusiness #Shopify #WebDevelopment #AppDevelopment #Firesite #Leadership #WhatKeepsYouAwake
Monday Sep 01, 2025
Monday Sep 01, 2025
In this episode of What Keeps You Awake.tv, host David Hooser sits down with Sara Gullickson, CEO and founder of Cannabis Business Advisors, to talk about the realities of building a business in one of the fastest-growing — and most highly regulated — industries in America. Sara shares her entrepreneurial journey from answering a Craigslist ad to becoming a national leader in cannabis licensing and consulting. She discusses the hurdles of navigating state and federal regulations, community pushback, and the high costs of launching cannabis ventures. Beyond business, Sara opens up about balancing life as a single mom, redefining success, and how passion fuels her growth. If you're an aspiring entrepreneur, investor, or curious about the future of cannabis, this conversation is packed with insights, lessons learned, and advice on thriving in uncertain industries. 👉 Don’t forget to subscribe, leave a review, and share this episode with someone who needs inspiration! #CannabisBusiness #Entrepreneurship #Startups #Leadership #WomenInBusiness #CannabisIndustry #BusinessGrowth #AIInnovation #SmallBusiness #WhatKeepsYouAwake

About Our Host: David Hooser
- Creator, WhatKeepsYouAwake.tv Podcast
- Founder & CEO, New Shoes Enterprises (Dba AssetBull.com)
- Founder, CEO/President, Franklin Virtual Schools & Franklin Learning Centers
- Chairman/Founder, Educational Assistance Resources Network (EARN)
David Hooser began his career in Silicon Valley, working as an executive at AMD and Motorola before co-founding ILS, Inc., a web services provider acquired in 2000. He then shifted to digital education, founding Franklin Virtual Schools in 2009, which expanded globally before its acquisition in 2019.
In 2012, he founded EARN, Inc., a nonprofit helping underserved students access education. A dedicated entrepreneur and father, David successfully balanced building his businesses while raising two children. Now remarried, he continues developing new ventures alongside his wife, Trang Hooser.



